PUSSHE

Branding, Logo Design, Visual Identity, Web Design, UI/UX design, Art Direction

(Year)
2023
(Services)
Branding

Empowering Confidence with

Unique and Playful Branding

– Bold, Playful, and Confident Branding for Stick-On Bras.

How might we create a visually appealing and unique stick-on bra brand that empowers individuals to feel confident while standing out in the market?

To solve this, Pusshe embraces a Memphis-inspired design with vibrant colors and bold typography, creating a brand identity that is both fun and empowering. The distinct logomark, featuring heart-like "S" shapes and diamond details, adds a touch of playfulness and confidence. The website design maintains a clean yet lively aesthetic with easy navigation and consistent styling, while engaging content, including playful illustrations, enhances the brand’s storytelling and market presence.